» All is fair in Luvnwar

This logo was developed solely in photoshop for a social community site in 2007. The client approached me with a concept of using a lightening bolt and a heart, but stressed the fact that she didn’t want to go with the traditional “broken heart” concept. The color and tone of the logo came from the target demographic.  The social site itself was geared toward a  young and urban group that focused and allowed users to speak their minds.